FAQs on Athena — our Review Agent (out in beta)

What is Athena?

Athena is AiPrise's AI business review analyst. It searches the open web to find the merchant, reads uploaded documents, and builds an independent picture of who the business is — then reconciles all of it against everything AiPrise already knows. Research and review in a single pass.

What does Athena do on every business profile?

Searches the open web. Athena checks sources like BBB, Yelp, Tripadvisor, Crunchbase, county filings, and local press. It scores the match and extracts corroborating facts when it's confident.

Reads the documents. Voided checks, incorporation certificates, EIN letters, KYC reports — Athena opens them and checks whether the account holder, entity name, and registry record actually line up.

Summarizes the AiPrise picture in plain language. Registry status, AML, unresolved warnings, UBO state, and fraud insights — each with a severity rating and a one-sentence interpretation. No more decoding warning codes.

Cross-checks online vs. registry vs. AiPrise, field by field. Every match and every disagreement is called out explicitly.

Surfaces what the rule engine missed. Shell-entity patterns, identity incoherence, adverse open-web coverage, and document mismatches are surfaced at the top of the card.

What is the triage card?

Athena outputs a single triage card for each business profile, containing:

• Verdict — CLEAN, REVIEW, or DECLINE

• Headline — a one-line summary of the key finding

• Recommended action — what the reviewer should do next

• Full evidence — everything Athena found, organized by source

This compresses what used to be a 10-minute manual scan into a glance.

What does the verdict mean?

Is Athena a final decision-maker?

No. Athena is in beta and should be treated as a thoughtful second opinion, not a final decision. Athena summarizes, investigates, and interprets — but the final call remains with the reviewer.

Where does the full evidence live?

The full evidence remains in your existing AiPrise dashboard sections. Athena's triage card is a summary layer on top, not a replacement for the underlying data.

What makes Athena different from the existing rule engine?

The rule engine applies predefined logic. Athena goes further by:

• Actively searching the open web for the business

• Reading and interpreting uploaded documents

• Identifying patterns the rule engine isn't configured to catch — such as shell-entity signals, identity incoherence, and adverse press coverage

How do I give feedback?

Tell us what's wrong, missing, or surprising — every example sharpens the model. Share feedback directly in Slack or flag it on the business profile. Beta means it: every edge case helps.